It is possible to create an identity that makes a small business or sole trader appear larger and stronger than it actually is. It is equally possible for a substantial and well established company to become poorly perceived with a weak, ill fitting or outmoded identity, restricting its progress and inhibiting growth.
Building an image from the ground upwards, positioning your business accurately with clear, distinctive design and coherent branding throughout all communications.
How to create a successful and effective online identity
The right logo and coherent corporate branding will aid the task of making people aware of your business in a positive way, underpinning your marketing and sales, giving the perception that your products and services are of high quality and that you are “good people to do business with”. It can also add credit to you in the event of mergers, takeovers or sale of the organisation.
To create an identity that is fundamental to the way you communicate, needs a design company that can truly understand your business, the way you work, the people you talk to and how you talk to them. We work with clients to gain this level of understanding, making sure the identity we then create fits perfectly and is central to communications on every platform.
We are in the business of creating strong corporate identities that correctly position companies and organisations within their sphere of operation, giving audiences a clear, memorable and positive perception. This may be achieved through evolution, bringing an existing identity up to date, or in some cases a new image is required.
With distinctive, unique logotypes, colours, type styles, symbols and branding devices, we devise instantly recognisable identification systems working equally well in all media.